Want to instantly
improve your email marketing success? You need to grow your list. Even without
changing your strategy, adjusting your approach or improving your response
rate, you will instantly make a bigger impact when you have a bigger list.
If you want to
inject new life into your email marketing list, use these strategies. The will
help you increase your opt ins so you have more targeted list members to
connect with.
Use an email opt in
box on Facebook
If you are building
a presence on this popular social media site, you will want to bring those fans
to your email list. Custom Facebook opt in boxes make it simple for you to
convert those fans into loyal email marketing list members. Make sure to
advertise your newsletter in Facebook updates as well to attract new list
members.
Use “share with your
network” buttons
People are more
likely to trust a recommendation from a friend, so it is important to encourage
your current email marketing list members to share your list. Share with your
network buttons that are integrated into your email marketing messages help
your list members easily share your content and newsletter with their social
network contacts.
Display your content
on social media
There is no better
way to attract new subscribers than to show them what you have in store for
them once they become subscribers. Display your email marketing content on
social media by linking to an HTML version of your newsletter. Once your social
media followers see what they are getting from your email list, they will be
more likely to opt in.
Remind your blog
visitors about subscribing to your email list.
If you are creating
regular blog posts for your readers, you have a perfect opportunity to promote
your email list. Make sure that your blog displays a sidebar that has an opt in
box for your email list. When your visitors are reading your incredible blog posts
they’ll be enticed to get more via email automatically.
Look for guest
posting opportunities.
Introduce your
business, and your email marketing list, to a wider audience with guest
posting. Find blogs that deal with topics that are close to the interests of
your target market and ask if you can contribute a guest post. You are more
likely to get a great response if you have a specific topic in mind. Read
through their old blog posts so you can be sure you are not repeating what
they’ve recently posted.
Include testimonials
on your opt in page.
If you are using a
squeeze page to encourage opt ins, reduce resistance by displaying
testimonials. Get specific feedback from your list members and clients that
speak to the quality of your content and the nature of your list.
Email marketing list
building is an ongoing process. Add one or a few of these techniques to your
regular marketing practices in order to increase your list numbers.
Article From: www.createsend.ie
